{"id":12320,"date":"2024-07-19T11:42:22","date_gmt":"2024-07-19T08:42:22","guid":{"rendered":"https:\/\/www.linkedhelper.com\/blog\/?p=12320"},"modified":"2026-03-30T21:20:07","modified_gmt":"2026-03-30T18:20:07","slug":"hyperise-personalization-linkedin","status":"publish","type":"post","link":"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/","title":{"rendered":"Send Hyper-Personalized LinkedIn Campaign Messages with Hyperise and Linked Helper"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Imagine this: you\u2019re at a bustling networking event, and everyone\u2019s name tag reads <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cHey You.\u201d <\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not very engaging, right?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, that\u2019s how generic messages on LinkedIn feel to your potential clients. The pain is real \u2014 mass messages without personalization are as effective as shouting into the void.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By integrating powerful tools\u2014Hyperise and Linked Helper\u2014you can send automated messages that feel like they were crafted just for each recipient. Trust us, your clients will notice! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This approach is highly motivating because brands that utilize <a href=\"https:\/\/persuasion-nation.com\/personalization-statistics\/\" target=\"_blank\" rel=\"noopener\" title=\"\">personalization see 40% more profit<\/a> than those that don\u2019t. Moreover, 71% of customers expect businesses to provide personalized experiences.<\/p>\n\n\n\t\t\t\t\t<div class=\"astra-advanced-hook-8683 \">\r\n\t\t\t\t\r\n\t\t<div  class=\"block-586e345f-ed4c-4fc2-b8b1-54b161e873ad areoi-element download2-block\">\r\n\t\t\t\r\n\t\t<div class=\"areoi-background  \">\r\n\t\t\t<div class=\"container-fluid\" style=\"padding: 0;\">\r\n\t\t\t\t<div class=\"row justify-content-start\">\r\n\t\t\t\t\t<div class=\"col \">\r\n\t\t\t            <div class=\"areoi-background__color\" \r\n\t                        \tstyle=\"background: rgba(66, 132, 176,1)\">\r\n\t                        <\/div>\r\n\r\n\t                    \r\n\r\n\t                    \r\n\r\n\t                    \r\n\t    \t\t\t<\/div>\r\n\t    \t\t<\/div>\r\n\t    \t<\/div>\r\n\t    <\/div>\r\n\t\r\n\t\t\t\n\n<h2 class=\"wp-block-heading\">Download Linked Helper 2<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">and get 14-day free trial right now<\/h3>\n\n\n\r\n\t\t\t\t\r\n\t\t<a \r\n\t\t\t\r\n\t\t\tclass=\"block-8b5d008f-4c2d-4b2d-a2af-e660be3e5cbe btn areoi-has-url position-relative btn-light\"\r\n\t href=\"https:\/\/www.linkedhelper.com\/member\/\" >\r\n\t\t\t\t\t\r\n\t\t\t\t\tDOWNLOAD \r\n\t\t\t\t\t\r\n\t\t\t\t\t \r\n\t\t\t\t<\/a>\r\n\t\t\t\n\n\n<p class=\"wp-block-paragraph\">If you are not yet in our list of users, then join. <br>We give you a trial version to start your experience with our LinkedIn tool.<\/p>\n\n\r\n\t\t\t \r\n\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Here-are-the-key-takeaways\"><\/span>Here are the key takeaways<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Personalization is no longer a luxury but a necessity, especially when sending mass communications to B2B leads, clients, CEOs, or influencers.<\/li>\n\n\n\n<li>You can send personalized mass messages through tools like Hyperise. This includes using custom text strings and adding visuals with dynamic personalization elements, even layers with the recipient&#8217;s profile picture.<\/li>\n\n\n\n<li>Hyper-personalization utilizes AI, Big Data, and real-time data. Hyperise uses the term &#8220;hyper-personalization&#8221; for adding custom layers to images within messages.<\/li>\n\n\n\n<li>Hyperise can be tested for 14 days free; afterward, it&#8217;s a paid service costing $69 per month.<\/li>\n\n\n\n<li>You can set up mass email campaigns with personalized images in 10 steps. Detailed tutorials and videos are available below!<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Personalization-in-LinkedIn-messaging-%E2%80%93-meaning-in-marketing-2024\"><\/span>Personalization in LinkedIn messaging \u2013 meaning in marketing 2024<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Since LinkedIn can be your first point of contact with key audiences, it\u2019s crucial to personalize your messages effectively. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s important to note that these can be automated mass messages, but each recipient will at least see their name in the message. In the best cases, you can even include a personalized image with a unique text string for each individual. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"912\" height=\"813\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Graph-of-McKinseys-personalization-study.png\" alt=\"Graph of McKinsey's personalization study.\" class=\"wp-image-12324\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Graph-of-McKinseys-personalization-study.png 912w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Graph-of-McKinseys-personalization-study-300x267.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Graph-of-McKinseys-personalization-study-768x685.png 768w\" sizes=\"auto, (max-width: 912px) 100vw, 912px\" \/><figcaption class=\"wp-element-caption\"><em>McKinsey study showing the importance of each personalization aspect for the client. <\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In 2024, businesses are not just service providers but also trusted allies who understand their clients&#8217; needs intimately. As a true ally, addressing clients by their name and incorporating their personalized interests is essential for engaging them with your products. Research shows that personalization is <a href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/the-value-of-getting-personalization-right-or-wrong-is-multiplying\" target=\"_blank\" rel=\"noopener\" title=\"\">important in communication for 54% of people<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As LinkedIn doesn\u2019t offer in-depth personalization by default, we recommend using Linked Helper for automation. This tool allows you to use custom variables and integrates with third-party services like Hyperise, enabling you to use personalized images in your messages.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"625\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-1024x625.jpg\" alt=\"Screenshot of a LinkedIn message with a custom photo.\" class=\"wp-image-12326\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-1024x625.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-300x183.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-768x469.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-1536x938.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1-1320x806.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/example-of-personalized-message-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Image in a LinkedIn message with a layer of the recipient&#8217;s profile picture.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Personalization-in-LinkedIn-communication-is-vital\"><\/span>Personalization in LinkedIn communication is vital<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In conducting account-based marketing (ABM), deep personalization on LinkedIn allows you to tailor your approach to each target account, increasing the effectiveness of your campaigns.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>LinkedIn allows you to directly reach decision-makers and influencers. <\/strong>Think about how full their inboxes must be. If you\u2019re using social media to connect with target leads, standing out from generic messages is crucial. Your chances of standing out increase significantly if your message includes a banner image with a personalized message using their profile data.<\/li>\n\n\n\n<li><strong>Good for InMails. <\/strong>When using InMail outreach, it\u2019s crucial to show that your message is not spam. Demonstrate detailed interest and careful study of the recipient\u2019s profile in your first message. Built-in personalization helps achieve this.<\/li>\n\n\n\n<li><strong>Personalized messages are more likely to generate responses<\/strong>. If your message resonates with the recipient and piques their interest\u2014something easily achieved with personalized images\u2014you\u2019re more likely to get a response. This boosts your social selling score on LinkedIn.<\/li>\n\n\n\n<li><strong>Tailored interactions help build stronger relationships with key stakeholders. <\/strong>Personalization not only makes a great impression on those unfamiliar with you but also helps maintain a friendly connection with your audience through improved follow-up and retention.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong><a href=\"https:\/\/www.linkedhelper.com\/blog\/linkedin-account-based-marketing\/\" title=\"Account-Based Marketing (ABM) on LinkedIn: Guide with Tools and Examples\">Link to our article about ABM<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How-personalization-works-in-Linked-Helper\"><\/span>How personalization works in Linked Helper<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In Linked Helper, image personalization works through the third-party service Hyperise. It has a built-in direct integration. To support sending personalized images, you need to purchase a subscription.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hyperise-%E2%80%93-What-it-is-and-pricing\"><\/span>Hyperise &#8211; What it is and pricing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Hyperise can really transform the way you do LinkedIn outreach.They have a free 14-day trial with no credit card required, which is perfect for getting started.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"547\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-1024x547.jpg\" alt=\"Pricing for Hyperise subscription services.\" class=\"wp-image-12328\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-1024x547.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-300x160.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-768x410.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-1536x820.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing-1320x705.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperize-pricing.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em> Flexible pricing plans to suit different business needs. <\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Hyperise provides a lot of cool personalization features. For instance, you can personalize images, websites, and even videos. Their basic plan starts at $69 per seat monthly and includes unlimited image designs, access to over 100 stock templates, and up to 5 active images with 5,000 image views. This plan is optimal if you will use it only for LinkedIn personalized messages. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On LinkedIn messages you can customize images with things like adding the prospect&#8217;s first name, company name, job title, or even their profile image.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can also include business logos, website screenshots, pinned map locations, personalized QR codes, and even augmented reality markers for dynamic GIFs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How-to-attach-personalized-images-to-LinkedIn-mass-messages\"><\/span>How to attach personalized images to LinkedIn mass messages <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"391\" height=\"1024\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/How-to-attach-personalized-images-to-LinkedIn-mass-messages--391x1024.png\" alt=\"How to attach personalized images scheme\" class=\"wp-image-12329\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/How-to-attach-personalized-images-to-LinkedIn-mass-messages--391x1024.png 391w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/How-to-attach-personalized-images-to-LinkedIn-mass-messages--114x300.png 114w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/How-to-attach-personalized-images-to-LinkedIn-mass-messages--586x1536.png 586w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/How-to-attach-personalized-images-to-LinkedIn-mass-messages-.png 597w\" sizes=\"auto, (max-width: 391px) 100vw, 391px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s a <a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/4403979125394-How-to-add-personalized-images-to-your-messages-from-Hyperize\" target=\"_blank\" rel=\"noopener\" title=\"\">step-by-step guide to create a LinkedIn campaign using Linked Helper<\/a>, with a follow-up message featuring a custom Hyperise image:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1-Set-Up-Your-Campaign\"><\/span><strong>1. Set Up Your Campaign<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a campaign template from Linked Helper. Your message with a custom Hyperise image will be sent as a follow-up.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2-Gather-Your-Audience\"><\/span><strong>2. Gather Your Audience<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Define your target audience. These could be people outside your network who will receive your message once they accept your connection request. Use LinkedIn filters or Sales Navigator to find the most suitable profiles. Remove any irrelevant profiles to refine your list.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Customize-Your-Message-Template\"><\/span><strong>3. Customize Your Message Template<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Select Hyperise for your message template. Add the Hyperise plugin to include personalized images in your messages.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4-Create-a-Hyperise-Account\"><\/span><strong>4. Create a Hyperise Account<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Sign up for Hyperise. You can use it for free for 14 days to test your personalized image campaign.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5-Design-Your-Creative-in-Hyperise\"><\/span><strong>5. Design Your Creative in Hyperise<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-1024x555.jpg\" alt=\"Hyperise services cabinet screenshot.\" class=\"wp-image-12331\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-1024x555.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-300x163.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-768x416.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-1536x832.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1-1320x715.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/hyperise-interface-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Clicking on the link of a new image will open a gallery of templates.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Create your image in Hyperise. You can choose from many templates or upload your own visuals. Use the editor to tweak your image, remove backgrounds, add elements, and include custom layers like the recipient\u2019s profile picture.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6-Get-the-Code-for-Your-Linked-Helper-Campaign\"><\/span><strong>6. Get the Code for Your Linked Helper Campaign<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Once your graphic is ready, get the personalized link to your template. This link is specifically designed for Linked Helper. Copy and paste this link into your Linked Helper campaign settings.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7-Set-Up-Custom-Variables-in-Linked-Helper\"><\/span><strong>7. Set Up Custom Variables in Linked Helper<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"623\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-1024x623.jpg\" alt=\"Screenshot of an image in Linked Helper.\" class=\"wp-image-12332\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-1024x623.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-300x182.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-768x467.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-1536x934.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables-1320x803.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-variables.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em> You will see lines that can be added to the image<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">After inserting the link, you will see your creative in the message template. You can select custom variables, including the recipient\u2019s profile photo.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8-Download-and-Re-upload-CSV-with-Variables\"><\/span><strong>8. Download and Re-upload CSV with Variables<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Download the CSV file with the list of recipients by clicking a button in the campaign queue. Re-upload the CSV file to use it as a source for the variables, which will include the profile photo URL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Note:<\/strong> If you use personalization with the recipient\u2019s profile photo and some are missing the photo, it\u2019s best to exclude those profiles from your campaign. Use LinkedIn filters to do this.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9-Map-Hyperise-and-Linked-Helper-CSV-Variables\"><\/span><strong>9. Map Hyperise and Linked Helper CSV Variables<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"589\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-1024x589.jpg\" alt=\"Screenshot of creating a custom image in Linked Helper. \" class=\"wp-image-12333\" style=\"width:1024px;height:auto\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-1024x589.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-300x173.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-768x442.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-1536x884.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface-1320x760.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedhelper-interface.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>You will see values after re-uploading the downloaded CSV in Linked Helper.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In Hyperise, match the required variable in the CSV file. In this example, it\u2019s the cs-avatar containing the profile photo URL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Preview the message by inserting one of the profile photo URLs from the CSV file into the preview settings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You will see a beautiful template with the recipient\u2019s profile photo.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10-Launch-the-Campaign\"><\/span><strong>10. Launch the Campaign<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You\u2019ve successfully created your creative template and mapped the variables between both services. If you initially chose an invite campaign, Linked Helper will first expand your network and then send your personalized message.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Outcome\"><\/span><strong>Outcome<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"353\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/meme-personalization.png\" alt=\"personalization meme example\" class=\"wp-image-12334\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/meme-personalization.png 600w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/meme-personalization-300x177.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Such a message is likely to gain approval and admiration because it appears meticulously crafted, showing that you\u2019ve paid attention! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Which means the rest of your text is more likely to be read.<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Video-Tutorial\"><\/span><strong>Video Tutorial<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">For a visual guide, check out this video tutorial:<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"ast-oembed-container\" style=\"height: 100%;\"><iframe loading=\"lazy\" title=\"Hyperize feature for messaging\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/K0FJ8q-JeXk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Benefits-of-hyper-personalization-with-Linked-Helper\"><\/span>Benefits of hyper-personalization with Linked Helper<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hyperise can be integrated with various tools for personalizing LinkedIn messages, not just Linked Helper. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, the quality of mass message delivery may vary depending on the tool you choose. Here\u2019s an in-depth comparison of Linked Helper with its competitors based on our research:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Enhanced Targeting &#8211;<\/strong> Linked Helper allows you to gather leads from any page in your campaign, unlike some other tools which may not have this capability. It can collect leads from followers, following, people you may know, and those who engaged with your posts through likes and comments.<\/li>\n\n\n\n<li><strong>Security &#8211;<\/strong> Some tools, like OctopusCRM, are browser extensions, while others are cloud-based. Both types are less secure and more likely to be detected as automation compared to Linked Helper, which operates as standalone software based on a browser. <\/li>\n\n\n\n<li><strong>Message Sources &#8211;<\/strong> Hyperise personalization with Linked Helper works for first-degree connections, follow-ups, group messages, and event messages. Other tools often lack the ability to send mass messages through shared groups or events, reducing the potential reach.<\/li>\n\n\n\n<li><strong>Cost<\/strong> <strong>&#8211; <\/strong>Linked Helper is more cost-effective compared to other tools, which often offer less functionality at higher prices. For example, Linked Helper subscriptions start at $15 per month for the standard plan, while Expandi starts at $99, and Zopto goes as high as $195.<\/li>\n<\/ol>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">For detailed comparisons, you can read the<a href=\"https:\/\/www.linkedhelper.com\/blog\/category\/comparison\/\"> following articles<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By choosing Linked Helper, you ensure better targeting, enhanced security, broader functionality, and cost savings. Hyperise integration adds a layer of deep personalization, making your campaigns more effective and engaging. For more detailed comparisons, you can explore the links provided above.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Personalization-examples-and-tips-2024\"><\/span>3 Personalization examples and tips 2024<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1-Insert-profile-photo\"><\/span>#1 Insert profile photo <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-1024x630.png\" alt=\"Screenshot of creating a custom image in Linked Helper with a profile phot\" class=\"wp-image-12336\" style=\"width:1024px;height:auto\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-1024x630.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-300x185.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-768x472.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-1536x945.png 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1-1320x812.png 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linked-helper-image-personalization-1.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Name, surname, and avatar in the message immediately attract attention to the text. Alt:<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As discussed earlier, using profile photos in your messages is a highly effective way to capture attention. Everyone appreciates personalized attention, and incorporating a recipient&#8217;s profile photo builds trust on a psychological level. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This technique makes your message appear technically sophisticated and intriguing. Not everyone knows about services like Hyperise that offer such templates, which adds an element of surprise and interest.<\/p>\n\n\n  \n  \n  <div class=\"\n    mailpoet_form_popup_overlay\n      \"><\/div>\n  <div\n    id=\"mailpoet_form_3\"\n    class=\"\n      mailpoet_form\n      mailpoet_form_shortcode\n      mailpoet_form_position_\n      mailpoet_form_animation_\n    \"\n      >\n\n    <style type=\"text\/css\">\n     #mailpoet_form_3 .mailpoet_form {  }\n#mailpoet_form_3 form { margin-bottom: 0; }\n#mailpoet_form_3 p.mailpoet_form_paragraph { margin-bottom: 10px; }\n#mailpoet_form_3 .mailpoet_column_with_background { padding: 10px; }\n#mailpoet_form_3 .mailpoet_form_column:not(:first-child) { margin-left: 20px; }\n#mailpoet_form_3 .mailpoet_paragraph { line-height: 20px; margin-bottom: 20px; }\n#mailpoet_form_3 .mailpoet_segment_label, #mailpoet_form_3 .mailpoet_text_label, #mailpoet_form_3 .mailpoet_textarea_label, #mailpoet_form_3 .mailpoet_select_label, #mailpoet_form_3 .mailpoet_radio_label, #mailpoet_form_3 .mailpoet_checkbox_label, #mailpoet_form_3 .mailpoet_list_label, #mailpoet_form_3 .mailpoet_date_label { display: block; font-weight: normal; }\n#mailpoet_form_3 .mailpoet_text, #mailpoet_form_3 .mailpoet_textarea, #mailpoet_form_3 .mailpoet_select, #mailpoet_form_3 .mailpoet_date_month, #mailpoet_form_3 .mailpoet_date_day, #mailpoet_form_3 .mailpoet_date_year, #mailpoet_form_3 .mailpoet_date { display: block; }\n#mailpoet_form_3 .mailpoet_text, #mailpoet_form_3 .mailpoet_textarea { width: 200px; }\n#mailpoet_form_3 .mailpoet_checkbox {  }\n#mailpoet_form_3 .mailpoet_submit {  }\n#mailpoet_form_3 .mailpoet_divider {  }\n#mailpoet_form_3 .mailpoet_message {  }\n#mailpoet_form_3 .mailpoet_form_loading { width: 30px; text-align: center; line-height: normal; }\n#mailpoet_form_3 .mailpoet_form_loading > span { width: 5px; height: 5px; background-color: #5b5b5b; }#mailpoet_form_3{border-radius: 0px;color: #000000;text-align: left;}#mailpoet_form_3 form.mailpoet_form {padding: 10px;}#mailpoet_form_3{width: 100%;}#mailpoet_form_3 .mailpoet_message {margin: 0; padding: 0 20px;}\n        #mailpoet_form_3 .mailpoet_validate_success {color: #000000}\n        #mailpoet_form_3 input.parsley-success {color: #000000}\n        #mailpoet_form_3 select.parsley-success {color: #000000}\n        #mailpoet_form_3 textarea.parsley-success {color: #000000}\n      \n        #mailpoet_form_3 .mailpoet_validate_error {color: #cf2e2e}\n        #mailpoet_form_3 input.parsley-error {color: #cf2e2e}\n        #mailpoet_form_3 select.parsley-error {color: #cf2e2e}\n        #mailpoet_form_3 textarea.textarea.parsley-error {color: #cf2e2e}\n        #mailpoet_form_3 .parsley-errors-list {color: #cf2e2e}\n        #mailpoet_form_3 .parsley-required {color: #cf2e2e}\n        #mailpoet_form_3 .parsley-custom-error-message {color: #cf2e2e}\n      #mailpoet_form_3 .mailpoet_paragraph.last {margin-bottom: 0} @media (max-width: 500px) {#mailpoet_form_3 {background-image: none;}} @media (min-width: 500px) {#mailpoet_form_3 .last .mailpoet_paragraph:last-child {margin-bottom: 0}}  @media (max-width: 500px) {#mailpoet_form_3 .mailpoet_form_column:last-child .mailpoet_paragraph:last-child {margin-bottom: 0}} \n    <\/style>\n\n    <form\n      target=\"_self\"\n      method=\"post\"\n      action=\"https:\/\/www.linkedhelper.com\/blog\/wp-admin\/admin-post.php?action=mailpoet_subscription_form\"\n      class=\"mailpoet_form mailpoet_form_form mailpoet_form_shortcode\"\n      novalidate\n      data-delay=\"\"\n      data-exit-intent-enabled=\"\"\n      data-trigger-mode=\"\"\n      data-click-trigger-selector=\"\"\n      data-font-family=\"\"\n      data-cookie-expiration-time=\"\"\n    >\n      <input type=\"hidden\" name=\"data[form_id]\" value=\"3\" \/>\n      <input type=\"hidden\" name=\"token\" value=\"3c52c4ebfc\" \/>\n      <input type=\"hidden\" name=\"api_version\" value=\"v1\" \/>\n      <input type=\"hidden\" name=\"endpoint\" value=\"subscribers\" \/>\n      <input type=\"hidden\" name=\"mailpoet_method\" value=\"subscribe\" \/>\n\n      <label class=\"mailpoet_hp_email_label\" style=\"display: none !important;\">Please leave this field empty<input type=\"email\" name=\"data[email]\"\/><\/label><h2 class=\"mailpoet-heading \" style=\"text-align: left\">Subscribe<\/h2>\n<p class=\"mailpoet_form_paragraph \" style=\"text-align: left\">to get tips you are interested in<\/p>\n<div class='mailpoet_form_columns_container'><div class=\"mailpoet_form_columns mailpoet_paragraph mailpoet_stack_on_mobile\"><div class=\"mailpoet_form_column\" style=\"padding:0px 55px 0px 0px;;\"><div class=\"mailpoet_paragraph \"><input type=\"email\" autocomplete=\"email\" class=\"mailpoet_text\" id=\"form_email_3\" name=\"data[form_field_N2EyMjA0ZTliM2NiX2VtYWls]\" title=\"Email\" value=\"\" style=\"width:100%;box-sizing:border-box;padding:15px;margin: 0 auto 0 0;font-size:15px;line-height:1.5;height:auto;\" data-automation-id=\"form_email\"  placeholder=\"Email *\" aria-label=\"Email *\" data-parsley-errors-container=\".mailpoet_error_1exyv\" data-parsley-required=\"true\" required aria-required=\"true\" data-parsley-minlength=\"6\" data-parsley-maxlength=\"150\" data-parsley-type-message=\"This value should be a valid email.\" data-parsley-required-message=\"This field is required.\"\/><span class=\"mailpoet_error_1exyv\"><\/span><\/div>\n<\/div>\n<div class=\"mailpoet_form_column\" style=\"padding:0px 55px 0px 0px;;\"><div class=\"mailpoet_paragraph \"><input type=\"submit\" class=\"mailpoet_submit\" value=\"SUBSCRIBE\" data-automation-id=\"subscribe-submit-button\" style=\"padding:15px;margin: 0 auto 0 0;font-size:15px;line-height:1.5;height:auto;border-color:transparent;\" \/><span class=\"mailpoet_form_loading\"><span class=\"mailpoet_bounce1\"><\/span><span class=\"mailpoet_bounce2\"><\/span><span class=\"mailpoet_bounce3\"><\/span><\/span><\/div>\n<\/div>\n<\/div><\/div>\n\n      <div class=\"mailpoet_message\">\n        <p class=\"mailpoet_validate_success\"\n                style=\"display:none;\"\n                >Thank you for your subscribtion! Let&#039;s keep in touch. We publish new articles 2 times a week. Enjoy reading.\n        <\/p>\n        <p class=\"mailpoet_validate_error\"\n                style=\"display:none;\"\n                >        <\/p>\n      <\/div>\n    <\/form>\n\n      <\/div>\n\n  \n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2-Use-Reference-to-PostProfile-Info\"><\/span>#2 Use Reference to Post\/Profile Info<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Beyond including a recipient&#8217;s name, job title, or location, you can <a href=\"https:\/\/www.linkedhelper.com\/blog\/how-to-use-chatgpt-for-linkedin-message-mail-personalization\/\" target=\"_blank\" rel=\"noopener\" title=\"\">personalize messages with specific details from their profile<\/a>. For example, referencing their latest post, article, or other profile information can be particularly effective. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/how-to-personalize-messages.png\" alt=\"Schema for creating a custom mass message in Linked Helper.\" class=\"wp-image-12337\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/how-to-personalize-messages.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/how-to-personalize-messages-300x169.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/how-to-personalize-messages-768x432.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em> Method of linking custom strings to Linked Helper Summary download statistics.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This approach is especially useful for reaching out to high-level professionals who frequently receive numerous direct messages. Such detailed attention can help your message stand out and feel more relevant to the recipient.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Personalized-Event-Ticket\"><\/span>#3 Personalized Event Ticket<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"670\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-1024x670.jpg\" alt=\"Schema for creating a custom mass message for an event invitation.\" class=\"wp-image-12338\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-1024x670.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-300x196.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-768x503.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-1536x1005.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image-1320x864.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/linkedin-event-image.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em> Invitation to an event on LinkedIn available in Hyperise templates, but you can also upload your own.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Using a template from Hyperise, you can create personalized event invitations for both online and offline events. This approach is perfect for warming up your audience before organizing a <strong>Live event on LinkedIn<\/strong>. A personalized invitation is likely to attract more participants as it feels more exclusive and engaging. This technique ensures higher attendance and interaction at your events.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Integrating these personalization techniques into your LinkedIn outreach can significantly enhance your engagement and response rates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Tips-to-create-personalized-images\"><\/span>3 Tips to create personalized images<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1-Continuously-Test-Different-Elements\"><\/span>1. Continuously Test Different Elements<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Experiment with various elements in your images to determine what resonates best with your audience. Some messages might perform better with images, while others may benefit from personalized text lines from the recipient&#8217;s bio, or references to their posts or articles. Conduct A\/B testing to find the most effective approach.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2-Incorporate-Personal-Data\"><\/span>2. Incorporate Personal Data<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Utilize personal data to tailor your images specifically to each recipient. For example, include their name, company logo, or a relevant statistic that pertains to their industry. This level of personalization can make the recipient feel valued and increase engagement.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Tools-Checklist-for-Creating-Images\"><\/span>3. Tools Checklist for Creating Images<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI Tools<\/strong>: Use AI-powered tools like <strong>MidJourney<\/strong> to create stunning visuals, from realistic portraits to futuristic landscapes. Hyperise allows for the integration of such custom graphics.<\/li>\n\n\n\n<li><strong>Canva<\/strong>: Canva is an excellent tool for custom designs. You can start your design in Canva and then enhance it in Hyperise with personalized elements.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"All-in-all-%E2%80%93-Personalization-and-customer-experience\"><\/span>All in all &#8211; Personalization and customer experience <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Personalization in customer experience plays a crucial role in building stronger relationships, enhancing engagement, and increasing conversion rates. <a href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/the-value-of-getting-personalization-right-or-wrong-is-multiplying\" target=\"_blank\" rel=\"noopener\" title=\"\">Research indicates that 76% <\/a>of users are disappointed when they encounter non-personalized experiences.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-1024x502.png\" alt=\"McKinsey statistics on the correlation between customer experience and personalization. Diagram.\" class=\"wp-image-12339\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-1024x502.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-300x147.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-768x377.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-1536x753.png 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment.png 2048w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/07\/Nonpersonalized-communications-pose-a-business-risk-in-a-low-loyalty-environment-1320x647.png 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>McKinsey statistics on the correlation between customer experience and personalization. Diagram.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In LinkedIn communication, especially in B2B relationships, direct interaction often occurs between representatives, such as salespeople and distributors. This direct engagement underscores the importance of tailored communication for effective relationship building.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Personalization can be broadly categorized into two types:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Traditional Personalization<\/strong>: Involves using customer names, customized message lines, location-based content, and other personalized factors.<\/li>\n\n\n\n<li><strong>Hyper-Personalization<\/strong>: Utilizes real-time user data, online behavior analytics, Big Data, or AI to deliver highly customized experiences that go beyond surface-level details.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">When discussing personalized images in LinkedIn messages, services like Hyperise may refer to this as hyper-personalization, but it typically aligns more closely with traditional personalization methods, focusing on incorporating specific customer details into visual content.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fba02f;color:#fba02f\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fba02f;color:#fba02f\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Here-are-the-key-takeaways\" >Here are the key takeaways<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Personalization-in-LinkedIn-messaging-%E2%80%93-meaning-in-marketing-2024\" >Personalization in LinkedIn messaging \u2013 meaning in marketing 2024<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Personalization-in-LinkedIn-communication-is-vital\" >Personalization in LinkedIn communication is vital<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#How-personalization-works-in-Linked-Helper\" >How personalization works in Linked Helper<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Hyperise-%E2%80%93-What-it-is-and-pricing\" >Hyperise &#8211; What it is and pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#How-to-attach-personalized-images-to-LinkedIn-mass-messages\" >How to attach personalized images to LinkedIn mass messages<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#1-Set-Up-Your-Campaign\" >1. Set Up Your Campaign<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#2-Gather-Your-Audience\" >2. Gather Your Audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#3-Customize-Your-Message-Template\" >3. Customize Your Message Template<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#4-Create-a-Hyperise-Account\" >4. Create a Hyperise Account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#5-Design-Your-Creative-in-Hyperise\" >5. Design Your Creative in Hyperise<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#6-Get-the-Code-for-Your-Linked-Helper-Campaign\" >6. Get the Code for Your Linked Helper Campaign<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#7-Set-Up-Custom-Variables-in-Linked-Helper\" >7. Set Up Custom Variables in Linked Helper<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#8-Download-and-Re-upload-CSV-with-Variables\" >8. Download and Re-upload CSV with Variables<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#9-Map-Hyperise-and-Linked-Helper-CSV-Variables\" >9. Map Hyperise and Linked Helper CSV Variables<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#10-Launch-the-Campaign\" >10. Launch the Campaign<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Outcome\" >Outcome<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Video-Tutorial\" >Video Tutorial<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#Benefits-of-hyper-personalization-with-Linked-Helper\" >Benefits of hyper-personalization with Linked Helper<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#3-Personalization-examples-and-tips-2024\" >3 Personalization examples and tips 2024<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#1-Insert-profile-photo\" >#1 Insert profile photo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#2-Use-Reference-to-PostProfile-Info\" >#2 Use Reference to Post\/Profile Info<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#3-Personalized-Event-Ticket\" >#3 Personalized Event Ticket<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#3-Tips-to-create-personalized-images\" >3 Tips to create personalized images<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#1-Continuously-Test-Different-Elements\" >1. Continuously Test Different Elements<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#2-Incorporate-Personal-Data\" >2. Incorporate Personal Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#3-Tools-Checklist-for-Creating-Images\" >3. Tools Checklist for Creating Images<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/#All-in-all-%E2%80%93-Personalization-and-customer-experience\" >All in all &#8211; Personalization and customer experience<\/a><\/li><\/ul><\/nav><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Imagine this: you\u2019re at a bustling networking event, and everyone\u2019s name tag reads \u201cHey You.\u201d Not very engaging, right? Well, that\u2019s how generic messages on LinkedIn feel to your potential clients. The pain is real \u2014 mass messages without personalization are as effective as shouting into the void. By integrating powerful tools\u2014Hyperise and Linked Helper\u2014you &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.linkedhelper.com\/blog\/hyperise-personalization-linkedin\/\"> <span class=\"screen-reader-text\">Send Hyper-Personalized LinkedIn Campaign Messages with Hyperise and Linked Helper<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":2,"featured_media":12322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[3755],"tags":[71,57,62],"ppma_author":[149],"class_list":["post-12320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leadgen-tips","tag-bulk-messages","tag-linkedin-messages","tag-linkedin-personalization"],"aioseo_notices":[],"lang":"en","translations":{"en":12320,"fr":17246,"pt":17260,"de":17274,"es":17288},"authors":[{"term_id":149,"user_id":2,"is_guest":0,"slug":"amazonkayaaa","display_name":"Margarita Servar","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/065b5a868d7db401a2558186736794214678b2799e407be2255c9f9eb42f2fc0?s=96&r=g","author_category":"","first_name":"Margarita","last_name":"Servar","user_url":"","job_title":"","description":"Margarita is a Content Manager and author at the Linked Helper blog, dedicated to providing practical and useful material. She conducts research and tests automation tools, drawing on practical experiences and interviews with LinkedIn marketing experts."}],"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/12320","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/comments?post=12320"}],"version-history":[{"count":8,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/12320\/revisions"}],"predecessor-version":[{"id":28487,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/12320\/revisions\/28487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/media\/12322"}],"wp:attachment":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/media?parent=12320"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/categories?post=12320"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/tags?post=12320"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=12320"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}