{"id":12485,"date":"2024-08-08T14:54:13","date_gmt":"2024-08-08T11:54:13","guid":{"rendered":"https:\/\/www.linkedhelper.com\/blog\/?p=12485"},"modified":"2026-03-30T21:22:40","modified_gmt":"2026-03-30T18:22:40","slug":"linkedin-rrr-technique","status":"publish","type":"post","link":"https:\/\/www.linkedhelper.com\/blog\/linkedin-rrr-technique\/","title":{"rendered":"How to make your LinkedIn messages 3x times more effective using the RRR technique"},"content":{"rendered":"\n

<\/span>About the author<\/span><\/h2>\n\n\n\n

Vyacheslav Ladischenski<\/a> is the founder of TechSalesBox<\/a> \u2014 a lead generation agency. He holds a master degree in computer science, has previously founded 3 tech startups and worked in Germany, Switzerland, and Ireland for multinationals including Credit Suisse, PwC, Dell and IBM. At TechSalesBox Vyacheslav helps sales leaders in B2B SaaS companies to break ice with hard to reach, busy business people. The return on investment for their customers is often 10x times better than using traditional lead generation approaches as cold calling or cold emailing.<\/p>\n\n\n\n

A scheduled appointment with the right target person costs SaaS companies often more than \u20ac300 because their highly paid salespeople spend on average 3 hours of time to schedule a meeting with the right target person. Without specialized knowledge, a team consisting for example of 10 salespeople spends around 7200 hours per year setting up meetings with their targets. This translates in about \u20ac540K of yearly operating costs for the company. Vyacheslav helps to reduce this cost by 10x times by offering a superior lead generation systems using LinkedIn.<\/p>\n\n\n\n

How to create message templates?<\/a><\/p>\n\n\n\n

<\/span>Introduction<\/span><\/h2>\n\n\n\n

In this article, I am going to tell you the story of how one specific response on LinkedIn sustainably improved the overall success of all our Linked Helper<\/a> outreach campaigns by a factor of 3x. I will then share our technique with you so you can make your LinkedIn messages more personal, effective and successful as well.<\/p>\n\n\n\n

I like to ask for advice a lot because I believe you can never be wise in all areas of life. Benjamin Franklin said \u201cWise men don\u2019t need advice. Fools won\u2019t take it.\u201d and he probably meant that wise men are confident in what they know but fools think they know more than everyone. Easier said than done, at least for me. I have to put in constant effort to stay humble and remember that I know nothing compared to what experts in my field know collectively. To put this belief into practise I have established a habit to regularly reach out to sales experts and ask for their feedback and advice.<\/p>\n\n\n\n

One of the experts I contacted about 3 month ago is Dan Smith. Dan is a sales coach and trainer at Winning by Design<\/a>, a SaaS sales consultancy company based in the Bay area. I had attended an event organised by Winning by Design in Dublin a year earlier but did not know Dan personally, so I sent him a LinkedIn connection request with the following message:<\/p>\n\n\n\n

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Dan accepted me as a connection on LinkedIn and was kind enough to look at the sales presentation we share with our clients. What I appreciated about his response was that he reflected more deeply on the actual connection message I sent him. In his short answer, he shared with me a technique called RRR (Relevance, Reward, Request) they are using with customers at Winning by Design. In the last 3 month, the RRR technique has proved to make our LinkedIn outreach campaigns 3 times more successful, personal and effective. In the following I want to explain the technique and show you some examples on how you could use it as well:<\/p>\n\n\n\n

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