{"id":17009,"date":"2024-08-02T16:00:08","date_gmt":"2024-08-02T13:00:08","guid":{"rendered":"https:\/\/www.linkedhelper.com\/blog\/?p=12408"},"modified":"2026-04-17T13:05:12","modified_gmt":"2026-04-17T10:05:12","slug":"linkedin-live","status":"publish","type":"post","link":"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/","title":{"rendered":"LinkedIn Live: a lista de verifica\u00e7\u00e3o definitiva de como planejar, promover e apresentar o seu evento da ag\u00eancia ModumUp"},"content":{"rendered":"<p><a href=\"https:\/\/modumup.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ModumUp<\/a> \u00e9 uma ag\u00eancia de social selling e marketing no LinkedIn para empresas B2B. Eles realizam transmiss\u00f5es ao vivo no LinkedIn tanto para seus pr\u00f3prios neg\u00f3cios quanto para seus clientes.<\/p>\n<p>Eles realizam at\u00e9 15 eventos por ano para sua ag\u00eancia, incluindo uma grande confer\u00eancia anual, bem como organizam e conduzem eventos ao vivo para clientes a partir de seus perfis.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data-1024x577.png\" alt=\"funil de eventos da ag\u00eancia Modumup\" class=\"wp-image-12411\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data-1024x577.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data-300x169.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data-768x433.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data-1320x744.png 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-real-case-data.png 1525w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Ao longo de anos de pr\u00e1tica, a ag\u00eancia teve casos interessantes onde a audi\u00eancia atingiu at\u00e9 108% das inscri\u00e7\u00f5es.<\/em><\/figcaption><\/figure>\n<p> Em m\u00e9dia, com base na sua pr\u00e1tica, 30-50% das inscri\u00e7\u00f5es convertem-se em visualiza\u00e7\u00f5es.<\/p>\n<p>Falamos com Olga Bondareva, fundadora e CEO da ModumUp, e preparamos uma lista de verifica\u00e7\u00e3o e conselhos pr\u00e1ticos sobre como melhor preparar e conduzir um evento eficaz.<\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lista-de-verificacao-de-eventos-do-LinkedIn-Live-com-base-na-experiencia-da-ModumUp\"><\/span><span class=\"ez-toc-section\" id=\"Lista-de-verificacao-de-eventos-do-LinkedIn-Live-com-base-na-experiencia-da-ModumUp\"><\/span><span class=\"ez-toc-section\" id=\"LinkedIn-Live-events-check-list-based-on-ModumUp-experience\"><\/span>Lista de verifica\u00e7\u00e3o de eventos do LinkedIn Live com base na experi\u00eancia da ModumUp<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"473\" height=\"1024\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-473x1024.png\" alt=\"Prepara\u00e7\u00e3o de Evento LinkedIn Live\" class=\"wp-image-12413\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-473x1024.png 473w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-138x300.png 138w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-768x1664.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-709x1536.png 709w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb-945x2048.png 945w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-2page-infographics-100kb.png 1200w\" sizes=\"auto, (max-width: 473px) 100vw, 473px\" \/><\/figure>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"PREPARACAO\"><\/span><span class=\"ez-toc-section\" id=\"PREPARACAO\"><\/span><span class=\"ez-toc-section\" id=\"PREPARATION\"><\/span>PREPARA\u00c7\u00c3O<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"627\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-3page-quote-photo-1024x627.png\" alt=\"Fundadora da ModumUp sobre prepara\u00e7\u00e3o de eventos\" class=\"wp-image-12412\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-3page-quote-photo-1024x627.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-3page-quote-photo-300x184.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-3page-quote-photo-768x470.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-3page-quote-photo.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Ent\u00e3o, vamos planejar tudo! <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1-Primeiro-o-mais-importante-verifique-a-elegibilidade\"><\/span><span class=\"ez-toc-section\" id=\"1-Primeiro-o-mais-importante-verifique-a-elegibilidade\"><\/span><span class=\"ez-toc-section\" id=\"1-First-things-first-check-eligibility\"><\/span>#1 Primeiro o mais importante: verifique a elegibilidade<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>No LinkedIn, todos os membros podem participar de eventos ao vivo, mas para realizar um evento ao vivo, voc\u00ea precisa atender a certos crit\u00e9rios:<\/p>\n<ul class=\"wp-block-list\">\n<li>Voc\u00ea tem pelo menos 150 conex\u00f5es ou seguidores. Leia como <a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/360016790340-Invite-to-follow-organization\" target=\"_blank\" rel=\"noopener\" title=\"\">aumentar os seguidores da p\u00e1gina<\/a><\/li>\n<li>A conta ou p\u00e1gina deve ter sido criada h\u00e1 pelo menos 30 dias<\/li>\n<li>Voc\u00ea precisa ter um bom hist\u00f3rico de cumprimento das pol\u00edticas do LinkedIn: sua conta n\u00e3o pode estar banida, restrita ou sujeita a revis\u00e3o<\/li>\n<li>A geografia \u00e9 limitada, portanto, verifique a Ajuda do LinkedIn para ver se sua regi\u00e3o \u00e9 suportada.<\/li>\n<\/ul>\n<p>Para verificar se voc\u00ea tem acesso, comece criando um evento no LinkedIn. Emissoras eleg\u00edveis poder\u00e3o escolher \u201cLinkedIn Live\u201d no menu suspenso de formato de evento.<\/p>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"884\" height=\"964\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/create-event-menu.png\" alt=\"Como verificar rapidamente se voc\u00ea \u00e9 eleg\u00edvel para fazer LinkedIn Live\" class=\"wp-image-12414\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/create-event-menu.png 884w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/create-event-menu-275x300.png 275w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/create-event-menu-768x838.png 768w\" sizes=\"auto, (max-width: 884px) 100vw, 884px\" \/><figcaption class=\"wp-element-caption\"><em>Como verificar rapidamente se voc\u00ea \u00e9 eleg\u00edvel para fazer LinkedIn Live<\/em><\/figcaption><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2-Escolha-um-topico\"><\/span><span class=\"ez-toc-section\" id=\"2-Escolha-um-topico\"><\/span><span class=\"ez-toc-section\" id=\"2-Choose-a-topic\"><\/span>#2 Escolha um t\u00f3pico <span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Escolher um t\u00f3pico mais amplo para o seu evento LinkedIn Live pode garantir que ele atraia um p\u00fablico maior. Um t\u00f3pico mais geral ser\u00e1 relevante para mais pessoas, aumentando seu alcance potencial. T\u00f3picos como marca pessoal ou como lidar com o esgotamento dos funcion\u00e1rios atrair\u00e3o v\u00e1rios p\u00fablicos, independentemente do nicho.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-4page-quote-1-1024x512.png\" alt=\"cita\u00e7\u00e3o de entrevista da CEO da ModumUp\" class=\"wp-image-12417\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-4page-quote-1-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-4page-quote-1-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-4page-quote-1-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-4page-quote-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>No entanto, se seu objetivo \u00e9 captar leads direcionados, focar em um nicho espec\u00edfico pode resultar em menos visualiza\u00e7\u00f5es, mas <strong><em>mais leads qualificados<\/em><\/strong>. A chave \u00e9 equilibrar a amplitude do t\u00f3pico com o objetivo final do seu evento.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3-Compartilhe-insights-praticos-e-visionarios\"><\/span><span class=\"ez-toc-section\" id=\"3-Compartilhe-insights-praticos-e-visionarios\"><\/span><span class=\"ez-toc-section\" id=\"3-Share-practical-insights-and-visionary\"><\/span>#3 Compartilhe insights pr\u00e1ticos e vision\u00e1rios <span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Com base na experi\u00eancia da ag\u00eancia, dois temas funcionam melhor:<\/p>\n<ol class=\"wp-block-list\">\n<li>Pr\u00e1tico com truques e benef\u00edcios: oferece valor imediato e insights acion\u00e1veis.<\/li>\n<li>Vision\u00e1rio sobre tend\u00eancias: discute para onde a ind\u00fastria est\u00e1 indo e fornece insights sobre desenvolvimentos futuros.<\/li>\n<\/ol>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-2-1024x512.png\" alt=\"insight da ModumUp sobre t\u00f3picos para live\" class=\"wp-image-12418\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-2-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-2-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-2-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-2.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Pense em quais t\u00f3picos est\u00e3o em alta no seu nicho agora. Caso contr\u00e1rio, concentre-se nos cl\u00e1ssicos de todos os tempos (se for relevante para o seu neg\u00f3cio): soft skills, experi\u00eancia em gest\u00e3o de equipe ou aumento de lucro. Dicas de profissionais experientes tamb\u00e9m podem levar \u00e0 venda de seus servi\u00e7os.<\/p>\n<p>Ap\u00f3s esses eventos, voc\u00ea permanece na vis\u00e3o do p\u00fablico e constr\u00f3i confian\u00e7a. Conte\u00fado de alta qualidade do seu evento estabelece uma boa base para comunica\u00e7\u00f5es futuras: chamadas e acompanhamentos s\u00e3o mais eficazes!<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4-Evento-ao-vivo-pre-agendado-vs-espontaneo\"><\/span><span class=\"ez-toc-section\" id=\"4-Evento-ao-vivo-pre-agendado-vs-espontaneo\"><\/span><span class=\"ez-toc-section\" id=\"4-Pre-scheduled-vs-spontaneous-Live-event\"><\/span>#4 Evento ao vivo pr\u00e9-agendado vs. espont\u00e2neo<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>No LinkedIn, voc\u00ea pode fazer eventos ao vivo espont\u00e2neos ou agend\u00e1-los com anteced\u00eancia. Eventos planejados t\u00eam v\u00e1rios benef\u00edcios. <\/p>\n<p>Primeiro, d\u00e1 tempo para promover seu evento dentro ou fora do Linkedin. Promover seu evento com anteced\u00eancia, idealmente 2-3 meses antes, impulsiona significativamente o engajamento e a intera\u00e7\u00e3o. <\/p>\n<p>Em seguida, esse per\u00edodo de prepara\u00e7\u00e3o permite garantir palestrantes de primeira linha e enviar in\u00fameros convites, garantindo um maior n\u00famero de espectadores. <\/p>\n<p>Por fim, os participantes recebem lembretes por email ou notifica\u00e7\u00f5es antes do evento e podem adicionar o evento aos seus calend\u00e1rios, garantindo boa participa\u00e7\u00e3o.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-3-1024x512.png\" alt=\"ModumUp sobre Lives Espont\u00e2neas\" class=\"wp-image-12419\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-3-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-3-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-3-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-5page-quote-3.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5-Pagina-da-empresa-ou-perfil-pessoal\"><\/span><span class=\"ez-toc-section\" id=\"5-Pagina-da-empresa-ou-perfil-pessoal\"><\/span><span class=\"ez-toc-section\" id=\"5-Company-page-or-personal-profile\"><\/span>#5 P\u00e1gina da empresa ou perfil pessoal?<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Determine se voc\u00ea configurar\u00e1 o evento a partir da P\u00e1gina da sua organiza\u00e7\u00e3o ou do seu perfil pessoal. Usar uma p\u00e1gina de empresa no LinkedIn permite coletar inscri\u00e7\u00f5es, capturando emails, locais, nomes e cargos dos participantes, o que \u00e9 ideal para enriquecer seu banco de dados de clientes.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-4-1024x512.png\" alt=\"Insight da ModumUp A principal desvantagem de uma Live espont\u00e2nea\" class=\"wp-image-12420\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-4-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-4-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-4-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-4.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>No entanto, se voc\u00ea for um profissional independente ou influenciador sem uma p\u00e1gina de empresa, ainda pode hospedar um evento LinkedIn Live a partir do seu perfil pessoal. Ferramentas como o Linked Helper podem ajudar a coletar informa\u00e7\u00f5es dos participantes e <a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/4411879384850-Find-Profile-Emails\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>encontrar emails pessoais<\/strong><\/a><strong> <\/strong>n\u00e3o mostrados diretamente pelo LinkedIn.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6-De-um-toque-especial-ao-seu-Live-com-palestrantes-convidados\"><\/span><span class=\"ez-toc-section\" id=\"6-De-um-toque-especial-ao-seu-Live-com-palestrantes-convidados\"><\/span><span class=\"ez-toc-section\" id=\"6-Spice-up-your-Live-with-guest-speakers\"><\/span>#6 D\u00ea um toque especial ao seu Live com palestrantes convidados<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ao hospedar um evento LinkedIn Live, ter 2-3 palestrantes pode levar a discuss\u00f5es animadas, muitas vezes gerando mais coment\u00e1rios do p\u00fablico. Portanto, considere realizar entrevistas ou podcasts com um representante da empresa e palestrantes convidados. Eles <a href=\"https:\/\/modumup.com\" target=\"_blank\" rel=\"noopener\" title=\"\">podem ser obtidos pela ag\u00eancia ModumUp<\/a> do nicho relevante. <\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-5-1024x512.png\" alt=\"ModumUp sobre Pain\u00e9is de Discuss\u00e3o\" class=\"wp-image-12421\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-5-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-5-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-5-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-quote-5.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7-Formato-Horario-e-Duracao\"><\/span><span class=\"ez-toc-section\" id=\"7-Formato-Horario-e-Duracao\"><\/span><span class=\"ez-toc-section\" id=\"7-Format-Timing-and-Duration\"><\/span>#7 Formato, Hor\u00e1rio e Dura\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Selecione o formato do seu LinkedIn Live. O hor\u00e1rio e a dura\u00e7\u00e3o dependem muito do formato. Existem tr\u00eas formatos principais para eventos LinkedIn Live:<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"1024\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb-712x1024.png\" alt=\"Formato, Hor\u00e1rio e Dura\u00e7\u00e3o para eventos ao vivo\" class=\"wp-image-12415\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb-712x1024.png 712w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb-209x300.png 209w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb-768x1104.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb-1069x1536.png 1069w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-6page-table-100kb.png 1200w\" sizes=\"auto, (max-width: 712px) 100vw, 712px\" \/><\/figure>\n<p>Idealmente, voc\u00ea deve considerar os fusos hor\u00e1rios do seu p\u00fablico-alvo e ser conveniente para seus palestrantes convidados. No entanto, o evento gravado estar\u00e1 dispon\u00edvel no LinkedIn para visualiza\u00e7\u00e3o posterior, acomodando v\u00e1rios hor\u00e1rios.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-7page-quote-6-1024x512.png\" alt=\"Insight sobre Dura\u00e7\u00e3o do Evento\" class=\"wp-image-12422\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-7page-quote-6-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-7page-quote-6-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-7page-quote-6-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-7page-quote-6.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8-Faca-acordos-com-Palestrantes-Convidados\"><\/span><span class=\"ez-toc-section\" id=\"8-Faca-acordos-com-Palestrantes-Convidados\"><\/span><span class=\"ez-toc-section\" id=\"8-Make-arrangements-with-Guest-Speakers\"><\/span>#8 Fa\u00e7a acordos com Palestrantes Convidados<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Comece a procurar palestrantes e negociar detalhes do evento pelo menos um m\u00eas antes de come\u00e7ar a promov\u00ea-lo! O LinkedIn \u00e9 um ponto de partida ideal. Aqui voc\u00ea pode pesquisar por palavras-chave, coletar perfis em listas e enviar mensagens de divulga\u00e7\u00e3o personalizadas para potenciais palestrantes.<\/p>\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"ast-oembed-container\" style=\"height: 100%;\"><iframe loading=\"lazy\" title=\"Como coletar perfis da Pesquisa do LinkedIn\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/QqZWxJBzbIk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div>\n<\/figure>\n<p>Influenciadores ou gerentes de topo de grandes empresas podem agregar valor significativo ao seu evento. <\/p>\n<p><strong>Nota<\/strong>: Mensagens de divulga\u00e7\u00e3o personalizadas e visuais, possivelmente facilitados atrav\u00e9s do Linked Helper, podem ser altamente eficazes.<\/p>\n<p><strong>Passos principais:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Avalie as Habilidades de Apresenta\u00e7\u00e3o:<\/strong> Garanta que os palestrantes tenham a experi\u00eancia e habilidades necess\u00e1rias para um evento de sucesso. Tente encontrar v\u00eddeos com eles e veja como lidam com a orat\u00f3ria. <\/li>\n<li><strong>Confirme os Palestrantes:<\/strong> Discuta t\u00f3picos de apresenta\u00e7\u00e3o e agende chamadas para passar pelo cronograma, familiariz\u00e1-los com o processo e testar a velocidade da conex\u00e3o<\/li>\n<li><strong>Colete Biografias e Fotos:<\/strong> Use-as para a promo\u00e7\u00e3o do evento.<\/li>\n<\/ul>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-7-1024x512.png\" alt=\"Aumentando a Credibilidade do Evento\" class=\"wp-image-12423\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-7-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-7-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-7-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-7.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9-Escolha-uma-ferramenta-de-transmissao\"><\/span><span class=\"ez-toc-section\" id=\"9-Escolha-uma-ferramenta-de-transmissao\"><\/span><span class=\"ez-toc-section\" id=\"9-Pick-a-broadcast-tool\"><\/span>#9 Escolha uma ferramenta de transmiss\u00e3o<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Selecionar a ferramenta de transmiss\u00e3o certa pode ser desafiador!<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-8-1024x512.png\" alt=\"No StreamYard, voc\u00ea pode criar belos visuais insight\" class=\"wp-image-12425\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-8-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-8-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-8-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-8page-quote-8.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Voc\u00ea n\u00e3o pode transmitir diretamente do LinkedIn. Voc\u00ea precisar\u00e1 de uma ferramenta de transmiss\u00e3o para transmitir LinkedIn Lives (V\u00eddeo). O LinkedIn suporta 5 parceiros preferenciais: Restream, Socialive, <a href=\"https:\/\/streamyard.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">StreamYard<\/a>, Vimeo e Switcher studio. <\/p>\n<p>O LinkedIn tamb\u00e9m oferece a oportunidade de conectar diretamente a qualquer software de transmiss\u00e3o ou codificador usando um fluxo personalizado (RTMP Ingest), incluindo Zoom. Mas essa op\u00e7\u00e3o \u00e9 mais adequada se voc\u00ea for um streamer avan\u00e7ado. <\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"878\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-9page-Stream-tools-1-1024x878.png\" alt=\"todas as ferramentas de transmiss\u00e3o para linkedin\" class=\"wp-image-12427\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-9page-Stream-tools-1-1024x878.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-9page-Stream-tools-1-300x257.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-9page-Stream-tools-1-768x658.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-9page-Stream-tools-1.png 1050w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>A Ag\u00eancia experimentou Zoom e Restream para suas transmiss\u00f5es. No entanto, o Zoom carece de apelo est\u00e9tico devido \u00e0 sua marca d&#8217;\u00e1gua e personaliza\u00e7\u00e3o de imagem limitada. <\/p>\n<p>O StreamYard, por outro lado, \u00e9 altamente recomendado. \u00c9 baseado na nuvem, combina as melhores caracter\u00edsticas do Zoom e Restream, permite melhor personaliza\u00e7\u00e3o de imagem e suporta transmiss\u00e3o multicanal. Para configura\u00e7\u00e3o t\u00e9cnica detalhada, confira o guia do LinkedIn <a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/linkedin-events\/getting-started\" target=\"_blank\" rel=\"noopener\" title=\"\"> aqui<\/a>.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10-Prepare-os-visuais-e-o-anuncio\"><\/span><span class=\"ez-toc-section\" id=\"10-Prepare-os-visuais-e-o-anuncio\"><\/span><span class=\"ez-toc-section\" id=\"10-Prepare-visuals-and-announcement\"><\/span>#10 Prepare os visuais e o an\u00fancio<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-banner-1024x576.png\" alt=\"Banner de prepara\u00e7\u00e3o de visuais e an\u00fancio do linkedin\" class=\"wp-image-12429\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-banner-1024x576.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-banner-300x169.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-banner-768x432.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-banner.png 1116w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p><strong>1. Prepare os Visuais e o An\u00fancio:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>Re\u00fana imagens para o banner do evento e posts promocionais, incluindo nomes e biografias dos palestrantes.<\/li>\n<li>Desenvolva um conceito claro para o evento e crie um an\u00fancio com uma imagem envolvente. A imagem deve ser 16:9. Voc\u00ea pode pedir a um designer ou fazer voc\u00ea mesmo no <a href=\"https:\/\/www.youtube.com\/live\/LKE7XCGLgmo?feature=shared\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Adobe<\/a> ou Canva, por exemplo.<\/li>\n<li>Crie uma <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a508353\/create-an-event?lang=en\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">p\u00e1gina de evento ao vivo no LinkedIn<\/a><\/li>\n<\/ul>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-10page-quote-9-1024x512.png\" alt=\"Apresenta\u00e7\u00e3o da P\u00e1gina do Evento\" class=\"wp-image-12432\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-10page-quote-9-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-10page-quote-9-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-10page-quote-9-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-10page-quote-9.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p><strong>2. Prepare Perguntas para os Palestrantes:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>Compile uma lista de perguntas para os palestrantes para facilitar a discuss\u00e3o.<\/li>\n<li>Ter algumas perguntas preparadas na manga e estar pronto para intervir com elas pode incentivar o engajamento, especialmente se houver hesita\u00e7\u00f5es iniciais do p\u00fablico.  <\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"PROMOCAO\"><\/span><span class=\"ez-toc-section\" id=\"PROMOCAO\"><\/span><span class=\"ez-toc-section\" id=\"PROMOTION\"><\/span>PROMO\u00c7\u00c3O<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Uma vez que seu evento esteja agendado, voc\u00ea pode pensar que \u00e9 hora de sentar e relaxar. Pense novamente! Sem a promo\u00e7\u00e3o adequada, seu evento pode passar despercebido. Existem v\u00e1rias maneiras de promover seu evento LinkedIn, variando de an\u00fancios de Evento pagos a divulga\u00e7\u00e3o pessoal. Vamos ver como us\u00e1-las.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-11page-quote-10-1-1024x512.png\" alt=\"Estrat\u00e9gia Promocional\" class=\"wp-image-12433\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-11page-quote-10-1-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-11page-quote-10-1-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-11page-quote-10-1-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-11page-quote-10-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11-Promova-nas-Redes-Sociais-e-no-LinkedIn\"><\/span><span class=\"ez-toc-section\" id=\"11-Promova-nas-Redes-Sociais-e-no-LinkedIn\"><\/span><span class=\"ez-toc-section\" id=\"11-Promote-on-Social-Media-and-LinkedIn\"><\/span>#11 Promova nas Redes Sociais e no LinkedIn<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u00c9 essencial postar sobre seu pr\u00f3ximo evento nas suas p\u00e1ginas de m\u00eddia social. Concluir a configura\u00e7\u00e3o do evento cria uma publica\u00e7\u00e3o que \u00e9 compartilhada na sua p\u00e1gina do LinkedIn. \u00c9 a\u00ed que sua promo\u00e7\u00e3o come\u00e7a. <\/p>\n<p>A ModumUp geralmente prepara uma s\u00e9rie de publica\u00e7\u00f5es apresentando os palestrantes para criar expectativa e fornecer mais informa\u00e7\u00f5es sobre sua experi\u00eancia e contribui\u00e7\u00f5es.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"992\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example-1024x992.jpg\" alt=\"Post apresentando um palestrante\" class=\"wp-image-12434\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example-1024x992.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example-300x291.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example-768x744.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example-1320x1278.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/modumup-post-example.jpg 1390w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Adicione uma descri\u00e7\u00e3o atraente e <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a1448667\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ajuste a segmenta\u00e7\u00e3o da publica\u00e7\u00e3o<\/a> se voc\u00ea estiver usando an\u00fancios do LinkedIn para promover o evento. Ou voc\u00ea pode simplesmente deixar a publica\u00e7\u00e3o aberta a todos. <\/p>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"642\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-post-creation.png\" alt=\"criando post de evento\" class=\"wp-image-12435\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-post-creation.png 1000w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-post-creation-300x193.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-post-creation-768x493.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<p>Em seguida, pe\u00e7a aos <strong><em>palestrantes convidados para compartilhar e anunciar o evento em suas p\u00e1ginas de m\u00eddia social tamb\u00e9m. <\/em><\/strong><\/p>\n<p>Voc\u00ea pode adicionar palestrantes ao evento na se\u00e7\u00e3o &#8220;Palestrantes&#8221; e tamb\u00e9m marc\u00e1-los em suas postagens. Ambas as a\u00e7\u00f5es s\u00e3o importantes e devem ser feitas separadamente:<\/p>\n<ol class=\"wp-block-list\">\n<li>Adicione palestrantes para que fiquem vis\u00edveis na p\u00e1gina. <em>Os perfis dos oradores devem ser clic\u00e1veis para que os participantes os verifiquem. <\/em>Adicionar palestrantes \u00e0 p\u00e1gina do evento ajuda a informar os participantes sobre quem ir\u00e1 apresentar<\/li>\n<li>Para criar links clic\u00e1veis para seus perfis, marque-os na publica\u00e7\u00e3o. Marcar palestrantes em posts aumenta a visibilidade e o engajamento. <\/li>\n<\/ol>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12-Quantos-Convites-Enviar\"><\/span><span class=\"ez-toc-section\" id=\"12-Quantos-Convites-Enviar\"><\/span><span class=\"ez-toc-section\" id=\"12-How-Many-Invitations-to-Send-Out\"><\/span>#12 Quantos Convites Enviar?<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Entender o funil de convers\u00e3o \u00e9 crucial: apenas 30-50% dos registrados realmente visualizar\u00e3o o evento. Por exemplo, um evento teve 910 visualiza\u00e7\u00f5es de 18.000 convites, enquanto outro teve 344 visualiza\u00e7\u00f5es de 1.139 convites.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-example-1024x570.jpg\" alt=\"Quantos Convites Enviar exemplo de funil de evento\" class=\"wp-image-12436\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-example-1024x570.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-example-300x167.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-example-768x428.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-funnel-example.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Com base em nossa experi\u00eancia:<\/p>\n<ul class=\"wp-block-list\">\n<li>Se voc\u00ea precisa de 25-30 participantes, tente convidar pelo menos 1.000 pessoas.<\/li>\n<li>Para reunir 1.000 ou mais inscri\u00e7\u00f5es, comece a prepara\u00e7\u00e3o 2 meses antes. Reunir pessoas cedo \u00e9 fundamental.<\/li>\n<\/ul>\n<p><em>Melhor pr\u00e1tica: Envie pelo menos 10 convites para sua rede imediatamente para iniciar a descoberta e aumentar o alcance do seu evento.<\/em><\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"13-Prepare-Perfis-Pessoais-do-LinkedIn\"><\/span><span class=\"ez-toc-section\" id=\"13-Prepare-Perfis-Pessoais-do-LinkedIn\"><\/span><span class=\"ez-toc-section\" id=\"13-Prepare-Personal-LinkedIn-Profiles\"><\/span>#13 Prepare Perfis Pessoais do LinkedIn<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A maneira mais econ\u00f4mica e eficiente de convidar seu p\u00fablico-alvo \u00e9 atrav\u00e9s de perfis pessoais. Voc\u00ea pode fazer isso a partir do perfil do organizador e usar perfis extras do LinkedIn (seus funcion\u00e1rios ou membros da equipe, por exemplo)<\/p>\n<p>Use o m\u00e1ximo de perfis confi\u00e1veis do LinkedIn poss\u00edvel para:<\/p>\n<ul class=\"wp-block-list\">\n<li>Primeiro, conectar e depois convidar para o evento (se eles ainda n\u00e3o estiverem na sua rede).<\/li>\n<li>Aloque 2 meses para promo\u00e7\u00e3o e expans\u00e3o da sua rede no local desejado. Se seu perfil n\u00e3o estiver bem desenvolvido, considere outros canais. <\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"14-Use-Metodos-Organicos-para-Convidar-para-o-Evento\"><\/span><span class=\"ez-toc-section\" id=\"14-Use-Metodos-Organicos-para-Convidar-para-o-Evento\"><\/span><span class=\"ez-toc-section\" id=\"14-Use-Organic-Methods-to-Invite-to-the-Event\"><\/span>#14 Use M\u00e9todos Org\u00e2nicos para Convidar para o Evento<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"479\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-1024x479.jpg\" alt=\"bot\u00e3o convidar para evento\" class=\"wp-image-12437\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-1024x479.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-300x140.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-768x359.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-1536x718.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event-1320x617.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/invite-to-event.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Tais convites n\u00e3o permitem uma mensagem personalizada ou pessoal para os destinat\u00e1rios e chegam como convites simples na caixa de entrada dos destinat\u00e1rios no LinkedIn:<\/p>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-notification.png\" alt=\"notifica\u00e7\u00e3o de convite de evento\" class=\"wp-image-12448\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-notification.png 700w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/event-notification-300x150.png 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<p>Voc\u00ea tamb\u00e9m pode enviar mensagens pessoais com um link ou um convite direto para o evento no LinkedIn. Tais convites fazem com que seus convidados se sintam valorizados. Lembre-se, voc\u00ea s\u00f3 pode convidar seus contatos de 1\u00ba grau, ent\u00e3o voc\u00ea precisa se conectar com eles primeiro. <\/p>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"412\" height=\"350\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-message-events.png\" alt=\"mensagens de eventos linkedin\" class=\"wp-image-12449\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-message-events.png 412w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-message-events-300x255.png 300w\" sizes=\"auto, (max-width: 412px) 100vw, 412px\" \/><\/figure>\n<p>Al\u00e9m disso, voc\u00ea pode usar InMails para convidar perfis Open Link diretamente para o evento.<\/p>\n<p>Ferramentas de automa\u00e7\u00e3o como o Linked Helper s\u00e3o altamente eficazes para todos os tipos de convites \u2014 <a href=\"https:\/\/youtu.be\/YuQztMdzqrs\" target=\"_blank\" rel=\"noopener\" title=\"\">convites autom\u00e1ticos<\/a> para a rede, <a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/360018076640-Invite-person-to-event\" target=\"_blank\" rel=\"noopener\" title=\"\">convites para eventos<\/a> e <a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/360016659500-Message-to-1st-connections\" target=\"_blank\" rel=\"noopener\" title=\"\">mensagens<\/a>.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-14page-quote-11-1024x512.png\" alt=\"o m\u00e9todo principal para convidar pessoas\" class=\"wp-image-12439\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-14page-quote-11-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-14page-quote-11-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-14page-quote-11-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-14page-quote-11.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"15-Campanha-de-Email-Pode-Aumentar-Seu-Alcance\"><\/span><span class=\"ez-toc-section\" id=\"15-Campanha-de-Email-Pode-Aumentar-Seu-Alcance\"><\/span><span class=\"ez-toc-section\" id=\"15-Email-Campaign-Can-Boost-Your-Reach\"><\/span>#15 Campanha de Email Pode Aumentar Seu Alcance<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Se voc\u00ea possui uma lista de emails existente, use-a para enviar convites para o evento. Caso contr\u00e1rio, tente usar uma ferramenta de localiza\u00e7\u00e3o de emails como o Linked Helper. Uma campanha de email permite que voc\u00ea convide parte dos seus leads pelo LinkedIn e parte por email.<\/p>\n<p>Ao criar um evento com um formul\u00e1rio de inscri\u00e7\u00e3o no LinkedIn, voc\u00ea reunir\u00e1 um banco de dados que inclui nomes, sobrenomes, cargos, emails e locais. Isso pode ser usado para segmenta\u00e7\u00e3o futura.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"16-Publicidade-Direcionada\"><\/span><span class=\"ez-toc-section\" id=\"16-Publicidade-Direcionada\"><\/span><span class=\"ez-toc-section\" id=\"16-Targeted-Advertising\"><\/span>#16 Publicidade Direcionada?<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>O Linkedin tamb\u00e9m oferece uma op\u00e7\u00e3o para promover seus eventos atrav\u00e9s de Event Ads pagos. Voc\u00ea precisar\u00e1 acessar o <a href=\"https:\/\/www.linkedin.com\/campaignmanager\/new-advertiser\" target=\"_blank\" rel=\"noopener\" title=\"\">Campaign Manager<\/a> (Gerenciador de Campanhas) do LinkedIn e vincular sua p\u00e1gina da empresa. Selecione o formato Event Ad, depois, seguindo os passos, voc\u00ea ser\u00e1 solicitado a criar seu p\u00fablico-alvo, idioma do perfil, geografia e estrat\u00e9gia de lance. A publicidade direcionada pode ser cara e pode potencialmente esgotar seu or\u00e7amento. <\/p>\n<p><strong>Exemplo:<\/strong> a previs\u00e3o de gastos em uma campanha publicit\u00e1ria paga de 1 m\u00eas nos Estados Unidos totalizou quase 4.500 USD.<\/p>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"453\" height=\"731\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/targeted-advertising-stats.png\" alt=\"or\u00e7amento de an\u00fancios linkedin\" class=\"wp-image-12440\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/targeted-advertising-stats.png 453w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/targeted-advertising-stats-186x300.png 186w\" sizes=\"auto, (max-width: 453px) 100vw, 453px\" \/><\/figure>\n<p>Nota:<\/p>\n<ul class=\"wp-block-list\">\n<li>A publicidade no LinkedIn pode ser cara, tornando o custo por visualiza\u00e7\u00e3o alto.<\/li>\n<li>Muitas vezes \u00e9 melhor convidar pessoas organicamente, pois proporciona um toque pessoal. Voc\u00ea pode enviar mensagens personalizadas para cada convidado.<\/li>\n<\/ul>\n<p class=\"has-medium-font-size\"><strong>Leia mais sobre <a href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/full-linkedin-advertising-guide-how-to-set-up-lead-generation-advertise-on-linkedin-via-automation\/\" title=\"Full LinkedIn advertising guide: how to set up lead generation &amp; advertise on LinkedIn via automation \">publicidade no LinkedIn aqui.<\/a><\/strong><\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ENTRANDO-AO-VIVO-DEPOIS\"><\/span><span class=\"ez-toc-section\" id=\"ENTRANDO-AO-VIVO-DEPOIS\"><\/span><span class=\"ez-toc-section\" id=\"GOING-LIVE-AFTER\"><\/span>ENTRANDO AO VIVO &#038; DEPOIS <span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"17-Comece-na-Hora-e-Engaje-Cedo\"><\/span><span class=\"ez-toc-section\" id=\"17-Comece-na-Hora-e-Engaje-Cedo\"><\/span><span class=\"ez-toc-section\" id=\"17-Start-on-Time-and-Engage-Early\"><\/span>#17 Comece na Hora e Engaje Cedo<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ligue a transmiss\u00e3o cinco minutos antes do hor\u00e1rio de in\u00edcio programado. Mas os palestrantes devem come\u00e7ar a falar na hora certa. Engaje os convidados com bate-papo informal enquanto entram, como perguntar sobre seus locais. Isso ajuda a criar um senso de comunidade.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"18-Siga-Seu-Plano-mas-Esteja-Pronto-para-Tudo\"><\/span><span class=\"ez-toc-section\" id=\"18-Siga-Seu-Plano-mas-Esteja-Pronto-para-Tudo\"><\/span><span class=\"ez-toc-section\" id=\"18-Follow-Your-Plan-but-Be-Ready-for-Anything\"><\/span>#18 Siga Seu Plano mas Esteja Pronto para Tudo<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-12-1-1024x512.png\" alt=\"Certifique-se de que voc\u00ea est\u00e1 transmitindo para um evento existente\" class=\"wp-image-12441\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-12-1-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-12-1-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-12-1-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-12-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Siga seu plano, mas esteja preparado para atrasos \u00e0 medida que o p\u00fablico faz perguntas. Se houver um \u00fanico orador, inclua pausas para perguntas e respostas (Q&#038;A). Espere pausas enquanto os participantes formulam suas perguntas.<\/p>\n<p>Tenha uma lista de perguntas pronta para iniciar uma sess\u00e3o de Q&#038;A. O p\u00fablico pode ser inicialmente t\u00edmido, ent\u00e3o esteja preparado para fazer suas pr\u00f3prias perguntas para iniciar a conversa.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"19-Historias-Pessoais-e-um-Sorriso-Fazem-a-Diferenca\"><\/span><span class=\"ez-toc-section\" id=\"19-Historias-Pessoais-e-um-Sorriso-Fazem-a-Diferenca\"><\/span><span class=\"ez-toc-section\" id=\"19-Personal-Stories-and-a-Smile-Go-a-Long-Way\"><\/span>#19 Hist\u00f3rias Pessoais e um Sorriso Fazem a Diferen\u00e7a<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Olhe para a c\u00e2mera, sorria, mostre emo\u00e7\u00f5es e compartilhe hist\u00f3rias pessoais. As pessoas se conectam melhor com apresentadores que parecem genu\u00ednos e relacion\u00e1veis, em vez de algu\u00e9m que simplesmente l\u00ea um roteiro.<\/p>\n<p><em>&#8220;Em alguns eventos, nem chegamos \u00e0s nossas perguntas preparadas devido ao engajamento do p\u00fablico, enquanto em outros, ter perguntas preparadas \u00e9 essencial. Isso depende do t\u00f3pico e de qu\u00e3o bem reunimos um p\u00fablico relevante.&#8221;<\/em><\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"20-Indicadores-Chave-de-Engajamento\"><\/span><span class=\"ez-toc-section\" id=\"20-Indicadores-Chave-de-Engajamento\"><\/span><span class=\"ez-toc-section\" id=\"20-Key-Engagement-Indicators\"><\/span>#20 Indicadores Chave de Engajamento<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-13-1024x512.png\" alt=\"Import\u00e2ncia das Visualiza\u00e7\u00f5es linkedin\" class=\"wp-image-12442\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-13-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-13-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-13-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-18page-quote-13.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Voc\u00ea pode encontrar sua guia de an\u00e1lise na parte superior da visualiza\u00e7\u00e3o de Administrador. A an\u00e1lise do LinkedIn pode ser usada para medir:<\/p>\n<ul class=\"wp-block-list\">\n<li>Engajamento: coment\u00e1rios, curtidas e compartilhamentos<\/li>\n<li>Firmografia do p\u00fablico: Principais p\u00e1ginas, cargos e locais que assistiram, 5 principais cargos, 5 principais locais<\/li>\n<li>Desempenho da transmiss\u00e3o ao vivo: n\u00famero total de visualiza\u00e7\u00f5es, n\u00famero total de espectadores, total de minutos assistidos<\/li>\n<\/ul>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-19page-quote-14-1-1024x512.png\" alt=\"Nem todos interagem com o conte\u00fado, mas muitos mais simplesmente assistem\" class=\"wp-image-12445\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-19page-quote-14-1-1024x512.png 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-19page-quote-14-1-300x150.png 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-19page-quote-14-1-768x384.png 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/LinkedInLive-19page-quote-14-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Coment\u00e1rios s\u00e3o o indicador de engajamento mais valioso, pois revelam o que preocupa o p\u00fablico. Mas visualiza\u00e7\u00f5es \u00fanicas tamb\u00e9m s\u00e3o cruciais. <em>\u00c9 \u00f3timo que o LinkedIn forne\u00e7a an\u00e1lises de eventos, ajudando voc\u00ea a entender melhor o engajamento.<\/em><\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"621\" src=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-1024x621.jpg\" alt=\"perfil detalhado do p\u00fablico do webinar\" class=\"wp-image-12446\" srcset=\"https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-1024x621.jpg 1024w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-300x182.jpg 300w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-768x466.jpg 768w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-1536x932.jpg 1536w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats-1320x801.jpg 1320w, https:\/\/www.linkedhelper.com\/blog\/wp-content\/uploads\/2024\/08\/linkedin-live-demo-stats.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"21-Acoes-Pos-Webinar\"><\/span><span class=\"ez-toc-section\" id=\"21-Acoes-Pos-Webinar\"><\/span><span class=\"ez-toc-section\" id=\"21-Post-Webinar-Actions\"><\/span>#21 A\u00e7\u00f5es P\u00f3s-Webinar<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ap\u00f3s o evento, crie um guia e uma apresenta\u00e7\u00e3o, e poste o v\u00eddeo em outras plataformas. Considere fazer clipes curtos para o YouTube para estender o alcance. Carregue a faixa de \u00e1udio como um podcast para quem prefere ouvir. Transforme o conte\u00fado do evento em um post de blog ou infogr\u00e1fico. Crie um post de acompanhamento no seu feed agradecendo ao p\u00fablico por comparecer e compartilhar impress\u00f5es.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22-E-Se-Voce-Falhar\"><\/span><span class=\"ez-toc-section\" id=\"22-E-Se-Voce-Falhar\"><\/span><span class=\"ez-toc-section\" id=\"22-What-If-You-Fail\"><\/span>#22 E Se Voc\u00ea Falhar?<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Falhas podem acontecer. O f\u00edsico ganhador do Pr\u00eamio Nobel Niels Bohr disse: &#8220;Um especialista \u00e9 uma pessoa que cometeu todos os erros que podem ser cometidos em um campo muito restrito&#8221;. Aprenda com seus erros.<\/p>\n<p>Exemplos da ModumUp:<\/p>\n<ul class=\"wp-block-list\">\n<li>Eles aprenderam sobre o limite de transmiss\u00e3o de 4 horas da maneira dif\u00edcil. Durante um evento de 4 horas, a transmiss\u00e3o cortou na \u00faltima meia hora. Eles transferiram todos para o YouTube, o que resultou em alguma queda de audi\u00eancia, mas eles tiveram grava\u00e7\u00f5es.<\/li>\n<li>Um palestrante com m\u00e1 conectividade causou interrup\u00e7\u00f5es, levando \u00e0 queda de audi\u00eancia. <\/li>\n<\/ul>\n<p>O que voc\u00ea pode fazer:<\/p>\n<ol class=\"wp-block-list\">\n<li>Sempre teste conex\u00f5es e configura\u00e7\u00f5es com palestrantes com anteced\u00eancia.<\/li>\n<li>Tenha uma apresenta\u00e7\u00e3o de backup pronta.<\/li>\n<li>Se os palestrantes estiverem atrasados, inicie a transmiss\u00e3o conforme programado e informe o palestrante para entrar discretamente.<\/li>\n<\/ol>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Finalmente-tenha-em-mente\"><\/span><span class=\"ez-toc-section\" id=\"Finalmente-tenha-em-mente\"><\/span><span class=\"ez-toc-section\" id=\"Finally-keep-in-mind\"><\/span>Finalmente, tenha em mente <span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Eventos regulares como webinars, confer\u00eancias semestrais ou podcasts ajudam a construir um p\u00fablico fiel. Considere tornar os eventos ao vivo uma parte rotineira da sua estrat\u00e9gia de promo\u00e7\u00e3o, hospedando-os pelo menos quatro vezes por ano para cultivar espectadores dedicados.<\/p>\n<div class=\"\n    mailpoet_form_popup_overlay\n      \"><\/div>\n\t\t\t\t\t<div class=\"astra-advanced-hook-26452 \">\r\n\t\t\t\t\r\n\t\t<div  class=\"block-9926641a-e43a-453b-be62-1e55f919d4a8 areoi-element download2-block\">\r\n\t\t\t\r\n\t\t<div class=\"areoi-background  \">\r\n\t\t\t<div class=\"container-fluid\" style=\"padding: 0;\">\r\n\t\t\t\t<div class=\"row justify-content-start\">\r\n\t\t\t\t\t<div class=\"col \">\r\n\t\t\t            <div class=\"areoi-background__color\" \r\n\t                        \tstyle=\"background: rgba(66, 132, 176,1)\">\r\n\t                        <\/div>\r\n\r\n\t                    \r\n\r\n\t                    \r\n\r\n\t                    \r\n\t    \t\t\t<\/div>\r\n\t    \t\t<\/div>\r\n\t    \t<\/div>\r\n\t    <\/div>\r\n\t\r\n\t\t\t\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"LinkedIn-Growth-Hub\"><\/span>LinkedIn Growth Hub<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\r\n\t\t\t\t\r\n\t\t<a \r\n\t\t\t\r\n\t\t\tclass=\"block-1fdbb52d-d8c3-4e43-b871-e32208185ccd btn areoi-has-url position-relative btn-light\"\r\n\t href=\"https:\/\/www.facebook.com\/groups\/1132647088157370\" rel=\"noreferrer noopener\" target=\"_blank\" >\r\n\t\t\t\t\t\r\n\t\t\t\t\t<strong>JUNTE-SE \u00c0 NOSSA COMUNIDADE<\/strong> \r\n\t\t\t\t\t\r\n\t\t\t\t\t \r\n\t\t\t\t<\/a>\r\n\t\t\t\n\n\n<p>Obtenha Ferramentas Gratuitas, Scripts de Prospec\u00e7\u00e3o, Dicas dos Bastidores e Networking Real<\/p>\n\n\r\n\t\t\t \r\n\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Resumindo-%E2%80%93-Linked-Helper-como-impulsionador-do-seu-evento\"><\/span><span class=\"ez-toc-section\" id=\"Resumindo-%E2%80%93-Linked-Helper-como-impulsionador-do-seu-evento\"><\/span><span class=\"ez-toc-section\" id=\"All-in-all-%E2%80%93-Linked-Helper-as-your-event-booster\"><\/span>Resumindo \u2013 Linked Helper como impulsionador do seu evento <span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Em resumo, o Linked Helper pode ser uma ferramenta valiosa em todas as etapas da organiza\u00e7\u00e3o de eventos. <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pesquisa-de-Palestrantes-e-Divulgacao\"><\/span><span class=\"ez-toc-section\" id=\"Pesquisa-de-Palestrantes-e-Divulgacao\"><\/span><span class=\"ez-toc-section\" id=\"Speaker-Search-and-Outreach\"><\/span>Pesquisa de Palestrantes e Divulga\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Para influenciadores e representantes de grandes empresas, mensagens personalizadas em massa s\u00e3o essenciais. <\/p>\n<p><a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/articles\/4403979125394-How-to-add-personalized-images-to-your-messages-from-Hyperize\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>Um link para um artigo sobre Hyperise<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/support.linkedhelper.com\/hc\/en-us\/search\/click?data=BAh7DjoHaWRsKwgsRKrSUwA6D2FjY291bnRfaWRpAxz6IToJdHlwZUkiDGFydGljbGUGOgZFVDoIdXJsSSJfaHR0cHM6Ly9zdXBwb3J0LmxpbmtlZGhlbHBlci5jb20vaGMvZW4tdXMvYXJ0aWNsZXMvMzYwMDE2NjU5NTAwLU1lc3NhZ2UtdG8tMXN0LWNvbm5lY3Rpb25zBjsIVDoOc2VhcmNoX2lkSSIpNDEwYTFhNjQtM2QxNy00N2Q3LTllMWMtMjljYzdlZjM0ODU5BjsIRjoJcmFua2kGOgtsb2NhbGVJIgplbi11cwY7CFQ6CnF1ZXJ5SSIfTWVzc2FnZSB0byAxc3QgY29ubmVjdGlvbnMGOwhUOhJyZXN1bHRzX2NvdW50aQGC--99a07269a9c746a80e375cf51f12624e3b6d155f\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>Mensagem para as primeiras conex\u00f5es<\/strong><\/a><\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Expandindo-Redes-para-Convites-de-Eventos\"><\/span><span class=\"ez-toc-section\" id=\"Expandindo-Redes-para-Convites-de-Eventos\"><\/span><span class=\"ez-toc-section\" id=\"Expanding-Networks-for-Event-Invites\"><\/span>Expandindo Redes para Convites de Eventos<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Desenvolva os perfis a partir dos quais voc\u00ea convida pessoas para o evento. Quanto maior a rede, mais pessoas voc\u00ea pode convidar. Com o Linked Helper, voc\u00ea pode come\u00e7ar a desenvolver perfis que t\u00eam centenas a milhares de contatos dentro de 2-3 meses.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Convites-Automaticos\"><\/span><span class=\"ez-toc-section\" id=\"Convites-Automaticos\"><\/span><span class=\"ez-toc-section\" id=\"Auto-Invites\"><\/span>Convites Autom\u00e1ticos<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>O sucesso do evento depende da amplitude do funil. De acordo com as estat\u00edsticas da ag\u00eancia, 20-30% das inscri\u00e7\u00f5es assistem ao evento ao vivo. Portanto, \u00e9 essencial enviar o m\u00e1ximo de convites poss\u00edvel de diferentes perfis. <\/p>\n<p>O Linked Helper tem um recurso para convites autom\u00e1ticos para a p\u00e1gina do evento. Voc\u00ea define o p\u00fablico-alvo e o link, e o convite \u00e9 enviado automaticamente. Esse recurso n\u00e3o est\u00e1 dispon\u00edvel na maioria das outras ferramentas de automa\u00e7\u00e3o.<\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Acompanhamentos-Apos-o-Evento\"><\/span><span class=\"ez-toc-section\" id=\"Acompanhamentos-Apos-o-Evento\"><\/span><span class=\"ez-toc-section\" id=\"Follow-Ups-After-the-Event\"><\/span>Acompanhamentos Ap\u00f3s o Evento<span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Isso \u00e9 especialmente importante se o evento estiver planejado para ocorrer v\u00e1rias vezes ao ano. Voc\u00ea pode marcar os participantes no CRM do Linked Helper. Em seguida, voc\u00ea pode criar uma campanha de acompanhamento para obter feedback e convid\u00e1-los para o pr\u00f3ximo evento.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fba02f;color:#fba02f\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fba02f;color:#fba02f\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Lista-de-verificacao-de-eventos-do-LinkedIn-Live-com-base-na-experiencia-da-ModumUp\" >Lista de verifica\u00e7\u00e3o de eventos do LinkedIn Live com base na experi\u00eancia da ModumUp<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#PREPARACAO\" >PREPARA\u00c7\u00c3O<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#1-Primeiro-o-mais-importante-verifique-a-elegibilidade\" >#1 Primeiro o mais importante verifique a elegibilidade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#2-Escolha-um-topico\" >#2 Escolha um t\u00f3pico<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#3-Compartilhe-insights-praticos-e-visionarios\" >#3 Compartilhe insights pr\u00e1ticos e vision\u00e1rios<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#4-Evento-ao-vivo-pre-agendado-vs-espontaneo\" >#4 Evento ao vivo pr\u00e9-agendado vs. espont\u00e2neo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#5-Pagina-da-empresa-ou-perfil-pessoal\" >#5 P\u00e1gina da empresa ou perfil pessoal?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#6-De-um-toque-especial-ao-seu-Live-com-palestrantes-convidados\" >#6 D\u00ea um toque especial ao seu Live com palestrantes convidados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#7-Formato-Horario-e-Duracao\" >#7 Formato, Hor\u00e1rio e Dura\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#8-Faca-acordos-com-Palestrantes-Convidados\" >#8 Fa\u00e7a acordos com Palestrantes Convidados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#9-Escolha-uma-ferramenta-de-transmissao\" >#9 Escolha uma ferramenta de transmiss\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#10-Prepare-os-visuais-e-o-anuncio\" >#10 Prepare os visuais e o an\u00fancio<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#PROMOCAO\" >PROMO\u00c7\u00c3O<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#11-Promova-nas-Redes-Sociais-e-no-LinkedIn\" >#11 Promova nas Redes Sociais e no LinkedIn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#12-Quantos-Convites-Enviar\" >#12 Quantos Convites Enviar?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#13-Prepare-Perfis-Pessoais-do-LinkedIn\" >#13 Prepare Perfis Pessoais do LinkedIn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#14-Use-Metodos-Organicos-para-Convidar-para-o-Evento\" >#14 Use M\u00e9todos Org\u00e2nicos para Convidar para o Evento<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#15-Campanha-de-Email-Pode-Aumentar-Seu-Alcance\" >#15 Campanha de Email Pode Aumentar Seu Alcance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#16-Publicidade-Direcionada\" >#16 Publicidade Direcionada?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#ENTRANDO-AO-VIVO-DEPOIS\" >ENTRANDO AO VIVO &#038; DEPOIS<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#17-Comece-na-Hora-e-Engaje-Cedo\" >#17 Comece na Hora e Engaje Cedo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#18-Siga-Seu-Plano-mas-Esteja-Pronto-para-Tudo\" >#18 Siga Seu Plano mas Esteja Pronto para Tudo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#19-Historias-Pessoais-e-um-Sorriso-Fazem-a-Diferenca\" >#19 Hist\u00f3rias Pessoais e um Sorriso Fazem a Diferen\u00e7a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#20-Indicadores-Chave-de-Engajamento\" >#20 Indicadores Chave de Engajamento<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#21-Acoes-Pos-Webinar\" >#21 A\u00e7\u00f5es P\u00f3s-Webinar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#22-E-Se-Voce-Falhar\" >#22 E Se Voc\u00ea Falhar?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Finalmente-tenha-em-mente\" >Finalmente, tenha em mente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#LinkedIn-Growth-Hub\" >LinkedIn Growth Hub<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Resumindo-%E2%80%93-Linked-Helper-como-impulsionador-do-seu-evento\" >Resumindo \u2013 Linked Helper como impulsionador do seu evento<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Pesquisa-de-Palestrantes-e-Divulgacao\" >Pesquisa de Palestrantes e Divulga\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Expandindo-Redes-para-Convites-de-Eventos\" >Expandindo Redes para Convites de Eventos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Convites-Automaticos\" >Convites Autom\u00e1ticos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/#Acompanhamentos-Apos-o-Evento\" >Acompanhamentos Ap\u00f3s o Evento<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n","protected":false},"excerpt":{"rendered":"<p>ModumUp \u00e9 uma ag\u00eancia de social selling e marketing no LinkedIn para empresas B2B. Eles realizam transmiss\u00f5es ao vivo no LinkedIn tanto para seus pr\u00f3prios neg\u00f3cios quanto para seus clientes. Eles realizam at\u00e9 15 eventos por ano para sua ag\u00eancia, incluindo uma grande confer\u00eancia anual, bem como organizam e conduzem eventos ao vivo para clientes &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.linkedhelper.com\/blog\/pt\/linkedin-live\/\"> <span class=\"screen-reader-text\">LinkedIn Live: a lista de verifica\u00e7\u00e3o definitiva de como planejar, promover e apresentar o seu evento da ag\u00eancia ModumUp<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":2,"featured_media":12409,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[330,168],"tags":[1195,1198],"ppma_author":[293],"class_list":["post-17009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin-guides","category-uncategorized-pt","tag-case-study","tag-linkedin-live"],"aioseo_notices":[],"lang":"pt","translations":{"pt":17009,"en":12408,"fr":16978,"de":17040,"es":17071},"authors":[{"term_id":293,"user_id":0,"is_guest":1,"slug":"amazonkayaaa","display_name":"Margarita Servar","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&r=g","author_category":"","first_name":"","last_name":"","user_url":"","job_title":"","description":""}],"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/17009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/comments?post=17009"}],"version-history":[{"count":5,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/17009\/revisions"}],"predecessor-version":[{"id":29073,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/posts\/17009\/revisions\/29073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/media\/12409"}],"wp:attachment":[{"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/media?parent=17009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/categories?post=17009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/tags?post=17009"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.linkedhelper.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=17009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}