Margarita Servar
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Margarita Servar — author photo

Margarita Servar

LinkedIn Automation Analyst

Margarita tests LinkedIn automation tools hands-on, comparing vendor promises with real results and interviews with LinkedIn marketing practitioners.

Latest from Margarita

Sales & Lead Gen

Sales enablement automation tool that helps you get clients from LinkedIn

Discover five types of sales enablement tools, see how Linked Helper supports LinkedIn selling, and learn four KPIs for measuring impact.

Tools & Roundups

How to find candidates on LinkedIn for free – the most time-efficient database

Learn four free ways to find LinkedIn candidates faster, then automate profile collection, personalized outreach, and team handoffs.

Tools & Roundups

The Best Lead generation tools [Tested & Ranked]

Compare 24 lead generation tools for prospecting, multichannel outreach, and nurturing, with clear pros and cons to choose the right stack.

Profile & Branding

How to View Your LinkedIn Profile as Someone Else (Full Guide + Leadgen Tips)

See your LinkedIn profile through a visitor’s eyes, control public visibility, browse privately, and turn profile views into opportunities.

Sales & Lead Gen

How Linked Helper 2 automates basic LinkedIn and Sales Navigator: The comparison 

See how Sales Navigator’s precision filters and Linked Helper’s automation combine to sharpen targeting, scale outreach, and preserve lead data.

Sales & Lead Gen

Never Sell On Your First LinkedIn Message (The Real LinkedIn Sales Process)

Learn why first-message pitches fail on LinkedIn and how to build a targeted lead generation process that nurtures prospects into buyers.