Margarita Servar
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Margarita Servar — author photo

Margarita Servar

LinkedIn Automation Analyst

Margarita tests LinkedIn automation tools hands-on, comparing vendor promises with real results and interviews with LinkedIn marketing practitioners.

Latest from Margarita

Sales & Lead Gen

McKinsey report: B2B sales and customer experience future

Learn five B2B sales trends from McKinsey and how LinkedIn automation can improve personalization, multichannel outreach, and customer loyalty.

Sales & Lead Gen

How to use ChatGPT for LinkedIn message & mail personalization

Learn how to combine Linked Helper data with ChatGPT prompts to personalize LinkedIn outreach, automate invites, and avoid common limits.

Marketing & Advertising

LinkedIn Events 2025: How to Get More Leads, Invites & Engagement

Learn how LinkedIn Events unlock warm leads, free attendee messaging, targeted outreach, automation workflows, and measurable follow-up.

Sales & Lead Gen

LinkedIn advanced people search for automated campaigns

Learn to refine LinkedIn people searches, collect better-matched leads, work around result limits, and build cleaner Linked Helper campaigns.

Sales & Lead Gen

12 things to ask yourself before you start your LinkedIn outreach

Avoid common Linked Helper campaign errors with 12 practical checks covering workflows, lead collection, messaging, timing, and follow-ups.

Tools & Roundups

Guide to LinkedIn Job Scrapers in 2025 (How to Extract, Organize & Use Job Data)

Learn how LinkedIn job scrapers collect structured listings, compare no-code and Python options, and enable smarter recruiter outreach.