Margarita Servar
Decoration lines
Margarita Servar — author photo

Margarita Servar

LinkedIn Automation Analyst

Margarita tests LinkedIn automation tools hands-on, comparing vendor promises with real results and interviews with LinkedIn marketing practitioners.

Latest from Margarita

Tools & Roundups

Linked Helper vs. Dux-Soup 2024: Which is the Best LinkedIn Tool? 

Compare Dux-Soup and Linked Helper on security, automation, CRM, targeting, messaging, email credits, and campaign flexibility.

Profile & Branding

How to optimize a LinkedIn sales profile for lead generation

Turn your LinkedIn profile into a lead-generation asset with practical guidance on visuals, copy, sections, and eight sales profile examples.

Tools & Roundups

How to find candidates on LinkedIn for free – the most time-efficient database

Learn four free ways to find LinkedIn candidates faster, then automate profile collection, personalized outreach, and team handoffs.

Tools & Roundups

How to export search results from LinkedIn to Excel in 1 minute

Learn how to scrape LinkedIn search results into a CRM, enrich profiles with emails, and export more than 20 data fields to Excel.

Marketing & Advertising

How to build marketing on lies: Anti-advice for fierce competition tactics

See how misleading competitor claims can backfire, and learn a practical four-step response to false advertising, from evidence gathering to legal action.

Marketing & Advertising

How to get more LinkedIn followers and likes 2024: Time-saving method

Learn how to grow a LinkedIn company page with SEO, targeted outreach, automation, employee advocacy, and content that earns engagement.