Margarita Servar
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Margarita Servar — author photo

Margarita Servar

LinkedIn Automation Analyst

Margarita tests LinkedIn automation tools hands-on, comparing vendor promises with real results and interviews with LinkedIn marketing practitioners.

Latest from Margarita

Profile & Branding

12 Tips to Increase Your LinkedIn Profile Visibility with Keywords

Learn 12 practical ways to place LinkedIn keywords, analyze competitor profiles, and improve your visibility to recruiters and clients.

LinkedIn Guides

Activate LinkedIn Private Mode: How to Go Incognito on LinkedIn in 2025

Learn how LinkedIn Private Mode works, turn it on across desktop and mobile, and balance anonymous research with networking and profile insights.

LinkedIn Guides

How much is LinkedIn: Premium account pricing

Compare LinkedIn’s free, Premium, Sales Navigator, and Recruiter plans to choose the right features and price for your career or outreach.

Profile & Branding

LinkedIn Personal Branding: A Step-by-Step Guide

Learn how to build a credible LinkedIn personal brand through stronger profiles, content, engagement, automation, social proof, and monetization.

Sales & Lead Gen

LinkedIn Outreach: 12 Expert-proven Tips to Gain Leads

Learn 12 expert-backed LinkedIn outreach tactics to personalize messages, automate safely, improve replies, and turn more prospects into leads.

Sales & Lead Gen

What is a LinkedIn Open Networker (LION)? Good or Bad for Lead Gen?

Learn what LION means on LinkedIn, weigh the benefits and risks, and discover how to find, connect with, and export open networkers.